Tuesday, October 04, 2005

B&N, thanks in no small part to the seductive smell of coffee, has become the new public library.

Put it this way: When was the last time you couldn't find a seat at your local branch? When was the last time you went to the library on a Saturday night? For fun. Just to browse. Please, if you're that guy, don't write. It's OK. I'm sure there's someone out there for you.

In fact, public libraries are struggling in the Internet age when millions have easy access to information without leaving home or office. Having noticed the marketing success of Starbucks, some universities, and even a few high-school libraries, are now offering coffee. Vendors can be found in libraries at Virginia Commonwealth University, the University of Richmond, the University of Tennessee, the University of Pittsburgh and Auburn University, to name a few.

Students reportedly are clamoring for the library. Who'da thunk? Brew it and they will come.

LINK to article.

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